The Journal

Social Media trends
How TikTok is Reshaping Marketing
May 10, 2022

As someone who has been working in marketing for 15 years, I always aspire to keep myself updated and keep pace with the modern world. Of course, we learn each day, and the best way to do it is from younger generations, kids. Up until this very moment, I thought I am aware of pretty […]

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A Guide to COVID-19 and Your Finances
A Guide to COVID-19 and Your Finances: What You Need to Know
May 10, 2022

Americans are taking necessary precautions for their health and the health of others within their communities, adapting their behaviors in an attempt to flatten the curve. Second only to health concerns are Americans’ worries over their individual finances — including job security, health care costs and retirement savings — and fear for the national economy. […]

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Resources to Help Your Small Business Survive the Coronavirus
Resources to Help Your Small Business Survive the Coronavirus
May 10, 2022

The coronavirus is causing financial difficulties for businesses across the U.S. Here are five resources that can help you navigate this difficult situation. The coronavirus outbreak has global health consequences, and it puts many small businesses at economic risk. If your business is struggling financially due to the coronavirus, here are some resources that can […]

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Staying Connected With Customers Through the Coronavirus Outbreak
Staying Connected With Customers Through the Coronavirus Outbreak
May 10, 2022

Your customers may be on self-quarantine, but that doesn’t mean you can’t stay connected and continue providing excellent service. Over the last several weeks, consumers have grown increasingly panicked about COVID-19. Store shelves are depleted of goods like toilet paper and hand sanitizer. Schools are closing, offices are urging employees to work from home and […]

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5 Ways to Retain Your Customers During the Coronavirus Outbreak
5 Ways to Retain Your Customers During the Coronavirus Outbreak
May 10, 2022

Even if you need to close due to health and safety concerns, there are ways to keep serving your customers during the coronavirus outbreak. By: Emily Heaslip, Contributor   Social distancing, while good for public health, is bad for small businesses. Foot traffic has dropped steeply since the coronavirus outbreak as more and more customers […]

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Tips to Write the Best Facebook Ads Ever
Tips to Write the Best Facebook Ads Ever
May 10, 2022

Despite talk that Facebook’s reach is waning, it’s pretty clear people love the site more than ever—70% of Facebook users in the U.S. log into Facebook on a daily basis, compared with 59% on Instagram, 38% on Twitter, 27% on Pinterest, and 22% on LinkedIn, according to stats from Pew Research Center. All these users […]

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3 Lessons on Creativity from Famous Creators
3 Lessons on Creativity from Famous Creators
May 10, 2022

The 15-Minute Routine Anthony Trollope Used to Write 40+ Books: Beginning with his first novel in 1847, Anthony Trollope wrote at an incredible pace. Over the next 38 years, he published 47 novels, 18 works of non-fiction, 12 short stories, 2 plays, and an assortment of articles and letters. Let’s break down why Trollope’s simple […]

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Creativity
Creativity: How to Unlock Your Hidden Creative Genius
May 10, 2022

What is Creativity? Let’s define creativity. The creative process is the act of making new connections between old ideas or recognizing relationships between concepts. Creative thinking is not about generating something new from a blank slate, but rather about taking what is already present and combining those bits and pieces in a way that has […]

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Top 7 Video Advertising Trends
Top 7 Video Advertising Trends
May 10, 2022

Video marketing dominated last year and there is no reason to think that will change in 2019. As we close in on the next decade, roughly 86% of marketers are using video content to advertise, educate, and entertain. New formats and a rise in consumption continue to bolster video as an increasingly effective, engaging medium. It’s a […]

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